VidaCorp Consumer Brands

Building brands in health, wellness, personal care, and beauty with a mission to enhance the health and wellbeing of people everywhere.

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VidaCorp boasts a diverse portfolio of brands that are either market leaders or strong challengers, all committed to providing customers access to high-quality, value-driven health, wellness, and beauty products. 

BEAUTY

MCoBeauty believes that everyone should have access to luxury beauty, and we serve all people who seek amazing results-driven products that are affordable yet still deliver on quality.

MCoBeauty is Australia’s leading luxe-for-less, cruelty-free, and vegan beauty brand and is proudly the #1 cosmetic brand in Australia sold in leading retailers Woolworths, BIG W, and Chemist Warehouse.

Internationally, MCoBeauty has been received with critical acclaim and has successfully expanded in the US market, now available in leading retailers Target and Kroger.

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HEALTH

Chemists’ Own is a leading consumer brand that has been supporting retail pharmacy for 30 years and delivers quality over-the-counter medicines across more than 150 products in 12 health and wellbeing categories.

Some of which include Cough, Cold and Flu, Pain Relief, Allergy, Digestive Relief, Antifungals, Eye and Ear Care, VMS, as well as the recent launch of the Chemists’ Own Procheck range of self test kits.

If it’s effective relief you need, there’s a Chemists’ Own for that.

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WELLNESS

Not all iron is equal. Ferro-grad C®  is a first-line therapeutic oral supplement for the prevention and treatment of tiredness and fatique associated with medically diagnosed iron deficiency.1-3

For use when iron deficiency has been diagnosed by your doctor and a therapeutic iron supplement is recommended. References: 1.Ferro-grad C Product Label. 2. Iron Deficiency. In: eTG complete [Internet]. Melbourne: Therapeutic Guidelines Limited; August 2022. 3.Oral iron polymaltose. ARTG 229647.2014.

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BEAUTY

For over 15 years, Nude by Nature has set clean beauty standards, the Australian way. 

We empower everyone to embrace their natural beauty through high-performance products crafted with clean, ethically sourced ingredients. We are dedicated to redefining clean beauty by delivering effective products that nourish the skin and creating a world where clean beauty is inclusive, cruelty-free, and accessible to all.

Our Promise

Clean Formulas Clean and naturally derived ingredients, free from toxins and synthetic ingredients

Clean ResultsHigh performance ingredients and formulations that work with your skin, not against it.

Clean ConscienceWe are cruelty-free, PETA-certified, and ethically driven, ensuring no animal testing.

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HEALTH

APOHEALTH was launched in 2015 and quickly rose to be the market leading private label brand supporting community pharmacy. With over 120 products across 12 everyday health categories, including allergy, cold and flu, digestive health, pain relief, eye and ear care, skincare, and more.

APOHEALTH provides affordable, quality healthcare to support Australian families.

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VIDACORP
VIDACORP

 

MCoBeauty

Cosmetics brand in Australia

Chemists' Own

Challenger brand in Australia

APOHEALTH

OTC private label brand in Australia

Melotin MR

Melatonin brand in Australia

Ferro-grad C

Ferrous sulfate brand in Australia

Natalis

Australia's fastest growing pregnancy multivitamin